Create an Instagram media kit brands can actually review
When a brand asks for your Instagram media kit, they want the quick version of your creator business: who you reach, how your content performs, and why your audience makes sense for their campaign.
Current Instagram stats in one place
Reels, engagement, audience, and brand proof
One link you can send in pitches and DMs
Followers
86.4K
Engagement rate
1.64%
Avg likes
670.1
Avg Reel views
46.5K
Built for creators who pitch brands regularly
CreatorsJet helps 0+ creators turn their profile, proof, and contact details into a media kit that is easy for brands to scan.
4.8/5
from creator feedback
0+
Creators using CreatorsJet
Built to help creators present their value without messy screenshots.
One link
Easy to send
Use it in DMs, outreach emails, applications, and brand forms.
Current
Ready before every pitch
Keep your Instagram proof easier to review when campaigns move quickly.
The old Instagram media kit workflow gets messy fast
Screenshots, PDFs, and slide decks can work, but they get outdated quickly. A cleaner setup makes it easier for brands to understand you.
Manual approach
Follower screenshots get old after your next content cycle
Canva or Slides need edits before every serious pitch
Reels proof, audience data, and brand work end up scattered
Brands need extra time to understand whether you are a fit
CreatorsJet approach
A clear Instagram media kit page structure
Your stats, positioning, proof, and contact details together
Sections brands can scan without extra back-and-forth
One shareable link for sponsorship conversations
What to Include in an Instagram Media Kit
Lead with the proof brands actually check: audience fit, content performance, engagement quality, past work, and clear ways to collaborate.
Reels performance
Show average views, top Reels, and the type of content that consistently gets attention.
Engagement highlights
Include engagement rate, comments, saves, shares, clicks, or replies when they prove audience interest.
Niche positioning
Explain what you create and who it helps so brands can quickly see campaign fit.
Audience demographics
Share location, age range, gender split, and interests that matter for brand targeting.
Brand collaborations
Add past partners, campaign examples, testimonials, or organic content that shows professional proof.
Contact and rates
Make the next step simple with business contact details and pricing guidance if you choose to share it.
Build Your Instagram Media Kit in 3 Steps
You do not need to overbuild it. Start with your profile, organize the proof, then send one clear page when the conversation starts.
Add your Instagram profile
Start with your creator bio, niche, platforms, and the current numbers a brand needs to review.
Choose the proof that matters
Add Reels performance, engagement context, audience details, past collaborations, and deliverables.
Share it in outreach
Use your media kit link in DMs, pitch emails, brand forms, and follow-ups without attaching a messy file.
Preview an Instagram Media Kit Brands Can Scan Fast
A useful kit puts the strongest proof near the top: performance, niche, audience, and collaboration options.
Key performance highlights
Followers
106.7K
Engagement rate
3.64%
Avg likes
1.9K
Avg Reel views
38.9K
Why Creators Use CreatorsJet for Their Instagram Media Kit
Clear positioning for brands
Help a brand understand your niche, audience, and value before they scroll through your whole profile.
Built for real outreach
Send one clean page instead of asking a marketer to piece together screenshots and links.
Less manual updating
Keep your kit easier to refresh when your stats, collaborations, or content examples change.
Professional creator presentation
Show up prepared with a media kit that feels polished, focused, and easy to forward internally.
Instagram Media Kit FAQ
Common questions creators ask before sending an Instagram media kit to brands.
What should an Instagram media kit include?
Include your short bio, niche, Instagram stats, Reels performance, engagement, audience demographics, past collaborations, deliverables, and contact details.
Do I need a large following to use an Instagram media kit?
No. Brands care about fit, engagement, and content quality too. A smaller creator with a specific audience can still look very compelling.
Can I use my Instagram media kit for brand outreach?
Yes. Your media kit is one of the easiest ways to give brands the quick, professional version of your creator profile.
Why use CreatorsJet instead of a PDF or Canva file?
A PDF or Canva file can work, but it is easy to let it get outdated. CreatorsJet gives you a shareable page that is easier to update and send repeatedly.
What metrics matter most in an Instagram media kit?
Start with follower count, average Reels views, engagement rate, audience location, content examples, and any proof that shows people take action.
Can I update my media kit without redesigning everything?
Yes. Keep the structure in place and update the numbers, examples, and collaborations as your profile grows.
Can I share one link in DMs and email outreach?
Yes. A shareable media kit link works well in Instagram DMs, email pitches, application forms, and follow-ups.
Need Media Kits for Other Platforms Too?
If you pitch across multiple channels, build the same kind of clear proof for TikTok, YouTube, and Facebook.
TikTok Media Kit
Show short-form performance, audience response, UGC options, and campaign fit.
View pageYouTube Media Kit
Present channel credibility, average views, sponsorship formats, and audience trust.
View pageFacebook Media Kit
Package page reach, audience data, branded content, and partnership opportunities.
View pageReady to create your Instagram media kit?
Put your stats, proof, deliverables, and contact details in one page brands can review quickly.
